There was very little advertising used for this film. There were few posters up such as the one displayed above. There was a few magazine articles and also thses posters were up at the cinemas as well.
Sunday, 25 November 2012
My Brother The Devil - Online Marketing
Twitter page: https://mobile.twitter.com/MBTDFilm?p=s
Facebook Page: http://www.facebook.com/mybrotherthedevil
Their use of online markting is suited to the target audience of the movie as it is targeted at teens and young adults.
My Brother The Devil - Trailer
The trailer to the film was uploaded on to youtube on the 4th October 2012, a month before it was released, by the UK distributor of the film, Verve Pictures.
My Brother The Devil - Research
- The film is directed by Sally El Hosaini
- The film was produced by Julia Godzinskaya, Gayle Griffiths and Michael Sackler
- The production companies involved were: Rooks Nest Entertaintment and Wild Horses Film Company
- The film can be seen at: Vue, Odeon, Cineworld, Empire and other independant cinemas. The competition faced by this film are Skyfall, Twilight Breaking Dawn Part 2, Argo and more.
- The film won many awards including some at the Sundance ilm Festival, Best actor at Milan Film Festival, Best Newcomer at London im Festival.
- The film stars: James Floyd, Fady Elsayed and Said Taghmaoui
- The budget for this film was £1million
- It was mostly filmed in Hackney but during the riots, filming was moved to Wimbledon
- The camera used to film the movie was an Arri Alexa
- The UK distributor of the film was Verve Pictures - they are known for low budget films
- There were very little examples of synergy used as well as cross media convergence. A few songs were made for this film by UK artists.
my brother the devil research
Production companies: Wild Horses Film Company, Rooks Nest Entertainment
International sales: Pacha Pictures, http://pachapictures.com
Producers: Gayle Griffiths, Julia Godzinskaya, Michael Sackler
Executive Producers: Sally El Hosaini, Mohamed Hefzy
Cinematography: David Raedeker
Editor: Iain Kitching
Production designer: Stephane Collonge
Music: Stuart Earl
Main Cast: James Floyd, Saïd Taghmaoui, Fady Elsayed,Aymen Hamdouchi, Ashley Thomas, Anthony Welsh, Arnold Oceng, Letitia Wright, Amira Ghazalla , Elarica Gallacher, Nasser Memarzia
International sales: Pacha Pictures, http://pachapictures.com
Producers: Gayle Griffiths, Julia Godzinskaya, Michael Sackler
Executive Producers: Sally El Hosaini, Mohamed Hefzy
Cinematography: David Raedeker
Editor: Iain Kitching
Production designer: Stephane Collonge
Music: Stuart Earl
Main Cast: James Floyd, Saïd Taghmaoui, Fady Elsayed,Aymen Hamdouchi, Ashley Thomas, Anthony Welsh, Arnold Oceng, Letitia Wright, Amira Ghazalla , Elarica Gallacher, Nasser Memarzia
Monday, 19 November 2012
Bus Posters
There are banners on the side of buses
As well as whole buses being covered in the poster
Skyfall Research
The producers of the movie are MGM and EON - Barbara Broccoli. these companies are known for most of the other James Bond movies e.g. Casino Royale, Quantum of Solace, Die Another Day.
The film is shown at all if not most cinemas. there are different ways of viewing the film as well such as, IMAX, digital viewing and 35mm.
Across London there has been many different types of advertising used to market the film; billboards, posters, buses, moving posters etc.
Sunday, 18 November 2012
Skyfall Website
There were two websites to promote the film:
The first was a website for the movie skyfall itself
The second website was a general website for the James Bond
Skyfall facebook page
A facebook page was also made for marketing services. This is a great way of marketing the movie as many people have facebook pages which means it reaches a broad audience.
Official Skyfall Trailer
The official trailer uploaded on to youtube through SonyPictures on the 31st July 2012
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